THE BASIC CUSTOMER CONFERENCE PROCESS YOU NEED TO KNOW

Regardless of the organization of any event, it is necessary to have a specific and clear process so that each stage in the work of organizing is chained and linked together. Organizing customer conferences is no exception. With a methodical and professional customer conference organization process, the party will surely go smoothly and successfully. Let's join Art Event, a company specializing in organizing events in Ho Chi Minh, to discover the basic steps in the process of organizing customer conferences!

1. Know what is the purpose of the event?

The first thing in the process of organizing a customer conference or any event must always determine the goal that the conference is aiming for. To clarify this content, businesses need to determine from the beginning who they are targeting? With what meaning? What are the benefits of the organization?

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2. Determine the right place and time

Location and time are always two key factors when embarking on organizing events in general and organizing client conferences in particular. In the process of organizing customer conferences, businesses need a specific time. A small advice is to choose a day off or an evening to make it more convenient for guests.

Besides, when determining the organizational purpose, it is certain that the business will choose the right location for the customer conference.

3. License to perform

Every event, large or small, or holding a customer conference, requires a license to operate from the local government. Especially for outdoor events, there are advertising banners. To facilitate the process of organizing customer conferences, the issue of licensing should be done first right after choosing a location.

4. Build a detailed scenario

The detailed scenario is the main content of the entire event. What influences the success of the client conference process the most. The script should include all the repertoire, personnel assignment, specific time, as well as risks to avoid,... the more specific, the easier it is to implement.

5. Personnel assignment and coordination

As mentioned above, the personnel assignment will be detailed in the script. However, it is also necessary to disseminate the work of each person, creating a working environment in groups. There is support and supervision of each other in the purest and most fluent way.

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6. Send invitations to customers

The next customer conference process is the sending of invitations. The invitation is not just to announce the place and time. It also shows the respect of the organizers to the guests. Invitations should be sent out early, at least 2 weeks before the event is held. For guests to confirm and easily prepare food, drinks, seats,...

7. Preparation before the program

To get to the pre-program preparation step, there are many other set-up stages. For example, setting up the stage - sound - light, setting up tables and chairs, decorating, renting art,... But before the program is held, it is necessary to check all items, rehearse the stage, adjust all personnel,... To make sure everything is according to the script before the client conference begins.

8. Customer care after the program ends

Customer care is the most important step after every customer event and conference, this is even more important. It will let businesses know if their customer conference has achieved the set goal or not. Above all, this is also an opportunity to show your care to customers. Affirm the image and impression of the business to attract customers later.

Let this customer conference process be realized by Art Event, with its intuitive experiences. We are professional event organizers in Ho Chi Minh, ready to accompany businesses in all large and small domestic and foreign events. 

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VIETNAM TRAVEL AND EVENTS COMPANY

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